Sneaking into Pantone HQ

Tom Vanderbilt, writing for Slate:

Twice a year, in some European capital, in a room purposely chosen to be drab and sparse—so as not to influence the color mood—Shah gathers a stable of colorists, each of whom works with his or her own country’s national color groups (who traditionally have worked with textile companies and others to set color standards), as well as consulting with companies ranging from Airbus to Zara to Union Carbide. Where the rest of us see black, these are people who talk about the “family of black.” Over two days, they will each pitch a palette concept, organized roughly around a theme that has been chosen in advance (this time, it’s “unity”), that they believe will be dominant in Spring/Summer 2013.

Not at all about density, but if you’re remotely interested in design, it’s worth a read. 

Thanks to the support of readers like you, Per Square Mile remains independent and ad-free.

If you enjoy what you read, please consider supporting the site with a donation.

opening times